Swasth Naari Abhiyaan · स्वस्थ नारी अभियान — Anaemia Mukt Bharat (AMB), Government of Chhattisgarh
Swasth Naari Abhiyaan ("the App") is an anemia screening, treatment and 90-day follow-up tracking application used within a Government of Chhattisgarh health program under the Anaemia Mukt Bharat (AMB) framework, initially in Bodla block, Kabirdham district.
The App is used by authorized government frontline health workers such as ANM/RHO personnel, district administration officials, and women enrolled in the program as beneficiaries.
The entity responsible for your personal data, acting as the Data Fiduciary for the program, is:
Zila Panchayat, Kabirdham, on behalf of the Government of Chhattisgarh
Office of Zila Panchayat, Kabirdham
District Kabirdham, Chhattisgarh, India
M/s ATOZ Daily Solution acts solely as the authorized technical implementation partner and data processor for the project. Ownership of the application and all data collected through it remains with Zila Panchayat, Kabirdham, on behalf of the Government of Chhattisgarh.
There is no public sign-up in the App. Accounts and beneficiary records are created and managed only by authorized program personnel.
We collect only the information required for operating the health program.
| Data | Why we collect it |
|---|---|
| Name and guardian's name, such as father's or husband's name | To identify the beneficiary and correctly associate her with her health record |
| Phone number | For login, one-time verification codes, reminders, alerts, and contact by the care team |
| Age and basic demographic information | For beneficiary identification, anemia classification, health monitoring, and government reporting |
| Social category | For program administration and reporting where required |
| Pregnancy or lactation status | To apply the appropriate anemia classification and health follow-up |
| Village or location-related demographic information | For beneficiary identification, program administration, and field follow-up |
| Aadhaar number, where provided and legally permitted | For beneficiary identification and de-duplication |
| Health information, including hemoglobin readings, anemia level, treatment details, screening results, follow-up dates, and retest results | To screen, monitor, treat, and follow up with beneficiaries under the health program |
| Retest photograph, where collected | To provide evidence that a retest was performed during field activity |
| Precise location at the time a retest is recorded, where enabled | To geotag the retest or field activity and support verification of field work |
| Device push-notification token | To deliver program-related push notifications |
| App version and basic technical information | To maintain compatibility, enforce supported versions, and operate the application |
| Crash or error diagnostics, where enabled | To diagnose technical problems and improve application stability |
The government documentation confirms that the application collects beneficiary information, Aadhaar information where applicable, health-related information including hemoglobin screening data, mobile numbers, and other scheme-related administrative information.
Where Aadhaar information is collected, it is used only for beneficiary identification or verification, where legally permitted, and is handled using appropriate security controls.
We do not collect financial or payment information because the program is a government health initiative and no payment is required from beneficiaries through the App.
The App does not intentionally access or collect your SMS messages, call logs, contacts, or browsing history.
Your personal information is used solely for purposes connected with the Swasth Naari Abhiyaan health program, including:
The signed government documentation states that the information is collected for implementation of the Swasth Naari Abhiyaan scheme, beneficiary identification, health monitoring, screening follow-up, and administrative reporting.
Where anemia classification is performed by the App, it is based on predetermined clinical parameters or rules applied to health information such as hemoglobin readings. The App does not use artificial intelligence to independently profile beneficiaries or make discretionary automated decisions about individuals.
We process personal data to provide and administer an official government public-health service and for associated legitimate, statutory, administrative, monitoring, and reporting purposes.
The Swasth Naari Abhiyaan application is operated as an official initiative of District Administration, Kabirdham, in connection with the Aspirational Blocks Programme and government health activities.
Personal data is processed in accordance with applicable Indian law, including the Digital Personal Data Protection Act, 2023, and other applicable government requirements. Where consent or another specific authorization is required under applicable law, such processing will be carried out in accordance with the applicable legal and departmental requirements.
Access to personal data is restricted to authorized personnel and is provided according to their role and operational requirements. For example:
Personal data is not sold to any person or organization. Personal data is not shared with advertisers or data brokers. The government documentation expressly states that beneficiary data is not sold and is used only for providing government services under the project.
Data may be shared where required for implementation of the government scheme, official reporting, or reporting to authorized Government of India or NITI Aayog bodies.
We also use limited technical service providers strictly for operating the application:
M/s ATOZ Daily Solution is authorized under the relevant government work order and Service Agreement to develop, publish, host, maintain, update, and technically support the application on behalf of Zila Panchayat, Kabirdham. Service providers process information only for the purposes required to operate the program and application.
We apply administrative and technical safeguards intended to protect personal data against unauthorized access, use, alteration, disclosure, or loss. These safeguards include, where applicable:
The signed government documentation confirms that information is encrypted during transmission and that access to beneficiary information is restricted to authorized personnel of the Department and its appointed technical partner. Where Aadhaar information is collected, it is used only for permitted beneficiary verification or identification purposes and is handled using appropriate security controls.
The backend servers and infrastructure are hosted and managed by M/s ATOZ Daily Solution, as the authorized technical implementation partner, strictly under the applicable Service Agreement and on behalf of the Department. The government authorization confirms that this hosting arrangement forms part of the project implementation and that M/s ATOZ Daily Solution does not obtain ownership rights over the application or its data.
Personal and health information is retained for the duration of the project and as required under applicable government record-keeping rules. Health and clinical records may need to be preserved as part of an auditable government health record.
Where an existing clinical entry must be corrected, the program may preserve the historical record and record the correction separately where this is required for audit, medical, or government record-keeping purposes.
Retention and deletion will remain subject to applicable law, departmental policy, government record-retention requirements, and the operational requirements of the health program.
Subject to applicable law, you may request access to or correction of your personal information and may raise concerns regarding the processing of your personal data. Where applicable, you may also request deletion of personal information.
Because some clinical and government program records may be subject to statutory, medical, audit, or government record-retention requirements, a deletion request does not necessarily mean that every record can immediately be erased. Where deletion is legally permitted, identifying or contact information may be removed or otherwise handled in accordance with applicable requirements. Where retention of health or program information is legally required, an appropriately de-identified or otherwise lawfully retained record may continue to be kept.
To make a privacy request, you may:
The existing government Privacy Policy states that beneficiaries may contact the Department's nominated contact person to seek access, correction, or raise queries regarding their information, subject to applicable law.
The App is an official government health-program application and is not directed at children as a general consumer audience. Some beneficiaries may be adolescent girls who are covered under the relevant government health program. Their information is entered, accessed, and managed by authorized government health personnel for legitimate health-program purposes and is protected under this Privacy Policy and applicable law.
Where applicable law requires parental, guardian, departmental, or other authorization for processing personal data relating to a child, such requirements will be followed by the responsible authorities.
We may update this Privacy Policy from time to time to reflect changes in the App, program operations, legal requirements, security practices, or government policy. When the Privacy Policy is updated, the Last Updated date will be changed. The current version of the Privacy Policy will remain available through the App and/or the official HTTPS webpage used for the application's privacy policy. The existing government policy also states that material changes may be reflected in the application and its Play Store listing.
For privacy questions, data-related requests, complaints, or other concerns relating to Swasth Naari Abhiyaan, contact:
The official nomination letter designates Shaurya Sharma as the government contact person for verification, clarification, and communication concerning the Swasth Naari Abhiyaan application. The department's signed Privacy Policy identifies Zila Panchayat, Kabirdham District, Chhattisgarh, together with the official email, phone number, and support contact above.